How Social Media Is Changing Customer Service

2017-05-18T17:05:58-05:00May 8th, 2014|

While consumers and brands are aware of the role social media plays in advertising and marketing, some remain unaware of how social media sites, like Twitter and Facebook, are also being utilized to facilitate customer service. This growing trend is often referred to as "social media customer service" and is becoming more and more popular among consumers active on social networks. As more consumers opt to address customer service [...]