29 04, 2014

5 Real Reasons Your Business Needs A Social Customer Care Strategy

2017-05-18T17:05:58-05:00April 29th, 2014|

On average, consumers will share a positive experience with roughly 15 people. When consumers encounter bad customer service experiences, however, they tell about 24 people. Social media platforms such as Facebook and Twitter increase the impact of customer service complaints, especially when you consider each of those 24 people can easily spread the word among their own friends and fans. All things considered, one would expect businesses and brands [...]

23 04, 2014

Fact: 20% Of Brands Suck At Social Customer Service

2017-05-18T17:05:58-05:00April 23rd, 2014|

Successful social customer service needs to be implemented from the top-down. Otherwise, social media customer service efforts, while meaningful, will have much less of an impact. A recent survey from Social Media Marketing University (SMMU) delved into the specifics of negative social media comments and how businesses go about dealing with social customer service, specifically complaints. The social customer service survey collected data from 1,036 marketers, social media strategists, [...]

28 10, 2013

Why our Name is Absent of I’s

2017-05-18T17:06:00-05:00October 28th, 2013|

Think of Sht Lst as a negative-only ratings and reviews engine, enabling you to easily share your complaints about: poor service at a restaurant high prices at the grocery store restrictions when booking a hotel political missteps unnecessary product features all kinds of other Sht Sht Lst is not about encouraging complaints, or negativity. Rather, Sht Lst allows you to: share your dissatisfaction, and work with others to seek [...]